May 05, 2014

Atlanta, GA – Peak Campus Management, one of the largest privately held operators of student housing in the United States, announced today that as part of a larger strategic initiative, the Company has welcomed three new hires in three newly created roles at their home office in Atlanta, Georgia.  Kate Grasso has been hired as Vice President of Sales and Leasing, Craig Pell as Business Intelligence Manager, and Jannette Oputa as Director of International Marketing. 

In Kate’s new role, her main responsibilities include development and implementation of national sales and leasing strategies, sales and leasing training, management of sales cycles and metrics, business and marketing plans, and development of promotional programs.  Ms. Grasso will work closely with other support departments to drive world-class leasing performance across the platform. She began her career at Archstone-Smith and was the Vice President of Sales and Marketing at Carmel Partners prior to joining Peak Campus.

Craig Pell joins Peak Campus in the newly formed role of Business Intelligence Manager, and is responsible for the development and implementation of Peak's data warehouse platform architecture, data modeling and overall business intelligence system.  Over the last 18 years Craig has designed similar solutions for R.R. Donnelley, ZEP Industries, Acuity Specialty Products, and most recently, Safeguard Self Storage. 

As Director of International Marketing, Jannette will be focused on increasing Peak Campus exposure to international students, and ensuring that product and service packages cater to this target audience.  Prior to Peak Campus, Jannette served as a Lease Acquisition Consultant at Bell Partners where she acquired her knowledge and experience in the multi-family housing industry. Her most recent experience was in Education Management as an Assistant Director of Admissions at The Art Institute of Atlanta where she worked with Domestic and International students.

“We’re proud to welcome Kate, Craig and Jannette to the Peak Campus team. We are confident that their skill sets will help to bring the Peak Campus platform to the next level,” said Bob Clark, President of Peak Campus Management.  “These positions were created in a very deliberate way to enhance support for our property teams and improve performance for our clients across the portfolio.”

Peak Campus Management is an institutional-grade student housing management company based in Atlanta, Georgia.  Our seasoned professionals offer a demonstrated ability to execute on goals and long term investment strategies of our partners.  Peak Campus Management currently oversees 57 assets at nearly 29,000 beds valued at over $1.8 billion for investors nationwide.  The firm was recognized as part of Atlanta Business Chronicle’s Best Places to Work in 2013.  For more information on Peak Campus and our full array of real estate solutions, please visit