PEAK CAMPUS LAUNCHES ITS NEW BRAND- THEORY- IN RALEIGH AND SYRACUSE

Sep 21, 2017

ATLANTA, GA (September 21, 2017) –Peak Campus, one of the nation’s leading student housing developers and operators, has launched its Theory brand for its new student apartment developments in Raleigh and Syracuse. 

Theory Raleigh is a 525-bed community that will serve students of NC State University.  The project is located on Hillsborough Street in the heart of NC State community and is just minutes from Cameron Village – the major retail center in the downtown Raleigh market.  The project will consist of one-, two-, three-, and four-bedroom apartments that come fully-furnished with top-of-the-market finishes including granite countertops, stainless-steel appliances, hardwood-style flooring, upgraded lighting and cabinetry, as well as one gigabit high-speed internet in each home.  An abundant amenity package will be offered, including a resort-style pool, fitness center, business center, study/conference areas, game room with golf simulator, package locker system and ample parking and bike storage. 

Theory Syracuse is a 601-bed community that will serve students of Syracuse University.  The project is located two blocks from the Syracuse University campus on Genesee Street which is the primary east-west corridor between the University and downtown Syracuse.  The project will consist of studio, one-, two-, three-, and four-bedroom apartments that come fully-furnished with top-of-the-market finishes including granite countertops, stainless-steel appliances, hardwood-style flooring, upgraded lighting and cabinetry, as well as one gigabit high-speed internet in each home.  An abundant amenity package will be offered, including a fitness center, hot tub, business center, study/conference areas, game room, package locker system and ample parking and bike storage. 

“We are excited to introduce our new Theory brand of student housing in the Raleigh and Syracuse markets,” said Casey Petersen, Chief Operating Officer at Peak Campus. “Our leasing offices are open for business and provide a preview of what you can expect at both projects.” 

“Being a college student can feel like a balancing act and that’s exactly what this vibrant and fresh brand is all about,” said Allison Weber, Vice President of Marketing.  “This brand is built on the ‘theory’ of having it all.  The Theory of living in an apartment with the right personal space, the right social areas, and the right location- all backed by an award-winning management platform.” 

For Theory Raleigh leasing information, visit www.TheoryRaleigh.com or the temporary leasing center at 2010 Hillsborough St., Raleigh, NC 27607. 

For Theory Syracuse leasing information, visit www.TheorySyracuse.com or the temporary leasing center at 756 S Crouse Ave, Syracuse, NY 13210.   

ABOUT PEAK CAMPUS
Peak Campus, operating through a group of affiliated companies, is an institutional-grade property management and development company based in Atlanta, Georgia, focused exclusively on the student housing industry.  The companies' experienced professionals offer an unmatched ability to execute on strategies consistent with the goals and long-term investment strategies of its partners.  The Companies have developed over 15,000 beds of purpose-built student housing, and currently manage over 54,000 beds, with a combined valuation of more than $3.0 billion for investors nationwide, making them the second largest private operator in the United States.  For more information about Peak Campus and its affiliates' full array of real estate solutions, please visit www.PeakCampus.com.